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Marketing Manager BLK (m/f/d)
Aktualität: 25.10.2021


25.10.2021, Hexagon Geosystems Services AG (Schweiz)
Marketing Manager BLK (m/f/d)
Marketing Automation: Conceptual design, setup and implementation of product-/solution-related marketing-automated (nurture) campaigns Creation of landing pages for campaigns Reporting: Owning trackability and reportability of marketing campaigns and activities in Google Analytics, CRM, Pardot and Salesforce Generating Content and MarCom assets for communication, promotion and campaigns Managing Projects and Events as an interface to related internal departments such as Product Marketing, Commercial Sales or the Regions for product launch and life cycle marketing Translating (technical features into customer benefits/values and) technical language into customer localized dedicated language Taking care of other marketing related tasks Accountable for lead generation and product awareness
Minimum 3 years of professional experience in digital and social media marketing Strong knowledge of Microsoft Office, CRM systems preferably Salesforce as well as Pardot (marketing automation) Team player with intercultural competence Fluent in English and German Italian, French, Spanish or any other European language is a plus Ability to drive multiple projects in parallel Structured and organized in process but creative in content, text and implementation BA/BS Digital Marketing degree or equivalent